Download this guide to explore how Test & Learn

helps solve key challenges of call center analysis

checkbox Navigating Multiple Levels of Analysis

APT’s software enables users to analyze each call center initiative at the rep and customer level.


checkbox Defining Unbiased Test Populations

The software identifies and automatically removes “extreme” customers or reps from the analysis.


checkbox Selecting and Building Control

APT determines the most accurate selection of control for each analysis, and can create “synthetic control groups” when there is not an intentional holdout.


checkbox Isolating the Incremental Impact on KPIs Over Time

Data automatically refreshes in the software, delivering up-to-date results without having to re-run analysis.



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