Network Planner with Mastercard Insights Case Study

The Company

A leading specialty retailer with 500+ stores averaging $1.5MM in annual sales per store

The Challenge

The fast-growing retailer planned to open 50 new stores per year and sought to improve the accuracy of its predictive models with a more robust approach and additional datasets.

The Results

The retailer leveraged APT’s Network Planner with Mastercard Insights software to improve its models and the profitability of its real estate strategy. The software’s incorporation of Mastercard insights and best-in-class analytics were essential in improving the retailer’s five-year strategy.

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